The 2021 and 2022 Trends Hub gives readers a glimpse into the next year of wellness. I collaborated with the Well+Good design team to create a unique experience that was an extension of their existing digital identity: sophisticated, but lively. We brought the Trends Hub to life through immersive animations and glowing color palettes to reflect the hope and optimism of a new year.

In the past year and a half I helped revamp parts of the site. I designed a vertical-specific email sign-up in order to surface relevant content to reader’s inboxes. I also redesigned their rich category pages to encourage users to discover and allow editors to scale these pages across different topics.

Leveraging Ceros, I designed and built interactive branded hubs that are unique digital experiences for every sponsor.